Guerlain Has a New Face - and New Packaging to MatchA new face for the brand will be embodied by German model Julia Stegner.
German model Julia Stegner became the newest face of French beauty brand Guerlain (LVMH).
The new campaign, shot by Liz Collins with Marilyn Agency under the creative direction of Olivier Echaudemaison and Benjamin de Lapparent, will come out in January 2007.
Also, the whole makeup range by Guerlain is being updated with a black and gold outer packaging, except for the Terracotta carton which retains its amber coloring.
The Guerlain makeup packaging now features an enhanced double-G symbol. Guerlain also decided to ditch the Divinora name of one of its line.
The new packaging will launch mid-January.
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